The GSPR Way

We’re not your average PR agency. We’re not even your average creative agency. 

At GSPR, we believe that our clients deserve marketing and public relations services that actually reach their target audiences and customers while simultaneously telling a compelling story and positioning your brand as the true authority in your industry.

With over 25 years of combined experience in public relations, brand development, social media management, and content marketing, we provide a team of true experts and specialists ready to meet your brand where you need us most.

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EXPERTISE

  • Whether your product or service benefits infants, toddlers, new parents, or parents in a variety of stages and life experiences with their children, our marketing and PR engine is built to support your brand.

  • Product and service marketing for babies and children is a sensitive, intimate, and heartfelt undertaking. We understand the market for baby, and childhood-focused products and services, which is why this is one of our core niches for branding support, public relations, social media, and content marketing.

  • The health and wellness industry is booming, and we understand the market better than many firms offering similar services. If your product or service supports mental, physical, or dietary wellness, we are your marketing and PR firm!

  • Bringing your beauty or fashion brand to life in the marketplace is where we thrive. With our industry-cultivated savvy and your big ideas, we’ll take your brand to the next level.

  • From winemakers to packaged goods, baby products, and toddler meals, our knowledge and client roster demonstrate GSPR's passion and results in brand development, public relations, and marketing for the food and beverage industry.

  • Finding your place in the education or consumer technology industry can be a tough job. We’re here to support you and your product or service by bringing you the best education and, technology marketing support, and PR opportunities.

MEET THE TEAM

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  • Founder & CEO

    Kristina’s experience and personal approach to client relationships, as well as her keen understanding of strategic placement, are what set her apart as a founder. She holds over 25 years of marketing and public relations experience. Kristina leads the GSPR team and oversees brand positioning, campaign development, and execution, along with setting and attaining KPIs. She focuses on team management and new business acquisitions. When she’s not getting her high-profile clients coverage in top-tier outlets like Good Morning America, VOGUE, The View, Well + Good, the Today Show, and more, she can be found at home in Newport Beach, CA, with her husband, 3 spirited boys, and sipping the occasional glass of pinot gris.

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  • Executive PR Director

    Sara cultivates meaningful and impactful relationships with both media and clients by providing thoughtful communication and understanding. She is a dedicated director with over ten years of comprehensive experience in traditional public relations, innovative marketing, and social media, providing imperative initiatives for brand growth and recognition.

    Beyond her love for PR, she enjoys cooking, yoga, and spending any amount of time at the beach.

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  • Account Executive

    Daniella supports the GSPR team by working effectively with the press, securing unique PR opportunities, and nurturing client relationships. Since earning her communications degree from The College of New Jersey in 2020, Daniella has become quickly versed in the PR world. She has worked with top-tier magazines like Oprah Daily and MindBodyGreen. Daniella loves to fill her free time by enjoying weekend adventures with her husband, good coffee, and sushi.

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  • Account Executive

    Krista offers senior-level media relations support and brings an impressive network of editorial relationships and storytelling skills to the table. With a strong track record of successfully placing brands in top-tier publications, she helps drive them forward in a variety of spaces, including baby/parenting, food/beverage, health/wellness, thought leadership/business, and beyond. Krista resides in Chicago with her husband, son, and adorable puppy and frequently travels to Florida.

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  • Chief Financial Officer

    Pam has been in the finance industry for over 20 years, assisting clients with bookkeeping, P&L analysis, and payroll issues. She unabashedly loves numbers! Her hobbies include reading, cooking, and a fanatical obsession with knitting. She is the mother of two adult men and resides in the SF Bay Area.

Learn about the GSPR x Summary Content Marketing partnership here